Do this before you update your LinkedIn profile

September 8, 2023

Ready to uplevel your job search and update your LinkedIn profile? 👀

There’s one very important thing you need to do first to get the most out of it.

It’s not talked about much but it’s crucial if you want to tap into the hidden job market (where 70% of roles are found).

Let me give it to you super straight, the 1 thing is this:

👉 Decide on what you want for your next role.

Having a clear target role allows you to know exactly what needs to go in your LinkedIn profile.

One of the most misunderstood features of LinkedIn is that it’s a search engine.

In order for it to work for you and gain access to opportunities not posted online, you need to have a profile geared towards the role you want.

Everything gets easier after you do this.

Of course, you need to make sure you have the skills and desired experience for your target role as well.

Then you can research and identify the top skills, required experience, and sought-after results for your target role.

And make sure they’re clearly highlighted in your profile.

This is especially important in your headline (right below your picture).

And also in your Summary (your “About” section).

This allows people to easily find you based on your experience and, to quickly see if you’re a high-level match.

There’s more to learn about LinkedIn but doing this first is a shortcut to a profile that converts to interviews.

Let’s connect so we can help you refresh your professional brand and get hired before the end of 2023. 🤝