After my layoff, years ago, the company I worked for provided outplacement services.
They rewrote my resume.
It looked polished.
Professional.
I felt confident sending it out.
But over the next six months?
One interview.
I was confused.
Frustrated.
“They paid top dollar for this. Why isn’t it working?”
Eventually, I realized:
A resume alone is not a strategy.
Yes, your resume matters.
But if you don’t know:
→ What roles to target
→ How to position your experience
→ How to get in front of decision-makers
→ How to tell your story in interviews
Then a beautiful resume is just… a document.
And while it looked good on the surface, I eventually realized it didn’t help me standout.
It didn’t position me for the level that I wanted.
It was just ok. And an ok resume in a challenging market doesn’t cut it.
I see this all the time with new clients.
They’ve already spent money on:
→ Resume writers or paid AI resume builders
→ LinkedIn makeovers
→ Interview coaching
And they’re still stuck.
Not because all of those services are bad.
But because they’re missing the bigger picture and not going deep enough into positioning and marketing their value for employers.
That’s why my program isn’t just about documents.
It’s about building a complete strategy, so you know exactly what to do, step by step.
If you’ve spent money on services that didn’t work…
It’s not because you’re hopeless.
It’s because you didn’t have the full picture.
👉 Let’s build the strategy you’ve been missing.
